Home > Uncategorized > Best Practices: Consolidated CRM Deployments Drive Paths to Modernization And Social CRM (SCRM)

Best Practices: Consolidated CRM Deployments Drive Paths to Modernization And Social CRM (SCRM)

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As with any maturing product category, CRM applications have evolved over time from point applications to best of breed solutions to end-to-end suites.

With the average CRM deployment nearing the end of their useful life, over 85 percent of line of business executives and CIOs intend to upgrade their CRM systems in the next 24 months.  Why? Customer expectations and a slew of innovative solutions have changed the delivery of customer centricity. Key factors include the need to adopt disruptive technologies, complete the customer view, and achieve business value.

More … http://www.enterpriseirregulars.com/45860/research-summary-best-practices-con…

 

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